How do I see my audience insights?

Creator Studio, then Audience. It shows your follower totals, how many you gained over the selected period, and the trend behind them. Combined with the dashboard's engagement heatmap (when your audience is active), it tells you who is showing up and when to reach them.

What the Audience screen shows

• Total followers: the current size of your audience.
• Gained: new followers in the selected period, the growth pulse.
• The trend: whether growth is speeding up, flat, or slipping. Direction matters more than any single number.

Pair it with the heatmap

The dashboard's engagement heatmap shows when your audience is actually online, by day and hour. Audience tells you how many, the heatmap tells you when: together they answer the two questions that matter for planning, who is listening and when to speak.

If the screen says "Not enough data"

Insights need activity to measure. A new account, or a quiet stretch, will not have enough signal yet, post and stream consistently for a couple of weeks and the numbers fill in.